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2007-11-26 5:00

5 Million Children?s Books Now on Grocery Shelves

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reported by Brian Scott, LiteracyNews.comFor the sixth year in a row, Cheerios® is putting FIVE MILLION great children’s books free inside boxes of Cheerios cereal, as part of its sixth annual Cheerios® Spoonfuls of Stories® program, kicking off during National Children’s Book Week, November 12 to 18, 2007. In addition, Cheerios is again working with First Book, an award-winning children’s literacy nonprofit, to give a year’s worth of children’s books to 50 reading programs serving disadvantaged children across the country. Over the past six years, Cheerios has donated more than $2.5 million to support First Book and its mission: to help get brand new books to children from low-income families. […] Read more!

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This entry was posted on Monday, November 26th, 2007 at 5:00 am and is filed under Literacy (General). You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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